Archieve organic re-targeting through SEO with the help of the SMO

In this article we will try to make the begginers to understand the re-targetting idea and how important it is on SEO.

This article will show how you can establish an organic re-targeting with the simple daily tools you are using (search engines , website + social Media). A more advance technique of re-targeting is through banners space & paid ads which you can make a search in the internet for more information.

It's very important to understand SMO  ( Social media optimization ) role inside SEO it's full needed.
Users search from search engines , read the choice they click and final they got four choices.

• User leave from website without read anything or do anything

** Leave from website without read anything means  the bounce rate ( read my before article regarding how important are metrics )  is low, means something going wrong. Make a search in Google what is bounce rate and try fix the problem. If this happening to your website then unfortunately it will be very difficult to create a re-targeting plan.

• User read a small part of the content

** That is very close to the point number one. Most of the times you are using only text in your content without any videos or explaining photos. In that case you are very close to be able to connect SEO with SMO but still you got problems. Fix them

• User read the whole content but not visit other page of your site

** You done everything correct but for a reason you didn't mention any past articles (inlinks) at your content. The user to be able to visit another article. In this case you still can do re-targeting. Read regarding click to action methods and make visitors to follow you in social media. The above is a click to action button

• User read the whole content and visit other page of your site.

** This is the best case scenario. You have done everything and for sure you will get organic likes/follows through Social Media or mobile applications.

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Re-targeting is very important. It's very difficult user to use services or buy products from the first time they will see you. If you don't catch him then unfortunately you lost an opportunity.

This is the idea of re-targetting through banner and external websites

People who have 0 experience of Social Media and it's not their job , lot of times they post on Social Media to their friends to advertise their services. Some of them they think if they make a sale from a friend that happened because of appreciate and support. Those types of posts are re-targeting. Unfortunately if you don't have experience, you can't give attention to the main idea of re-targetting.